Our Strategy
REEF brings together building owners and operators from around the world to understand and find solutions for their refrigerant emissions. REEF’s community fosters peer-to-peer support, identifies shared challenges, and motivates problem-solving. REEF coordinates the collective voice of businesses, governments, and other end users seeking solutions and represents the buyer’s voice with policy advocates, industry, and others working toward system change to reduce refrigerant emissions. Through education, empowerment, and engagement, REEF transforms refrigerant emissions from an overlooked super pollutant into a climate solution.
REEF's work centers on three pillars:
Education
Bring refrigerants into C-suite discussions and capital expenditure considerations, beyond day-to-day operational use.
Engagement
Use corporate, market, and policy levers as key entry points to ensure refrigerants are recognized as a critical climate issue
Empowerment
Empower building owners to take data-driven action to manage costs, lower risk, and reduce their Scope 1, 2, and 3 emissions
